Corporate
Corporate
GumGum Powers into Europe as New Research Shows Consumers Reject Behavioural Ads
Corporate
GumGum Acquires Attention Measurement And Optimization Platform Playground xyz
Advertising
Almost 60% of Content Containing Climate Change-Related Keywords Are Brand Safe
Advertising
New Research Proves Contextually Targeted Ads Drive an Increase in Consumer Brand Recall By 70%
Corporate
GumGum Taps Outbrain’s Erin McCallion as Global CMO
Corporate
GumGum Accelerates Global Expansion by Acquiring JustPremium
Advertising
GumGum Becomes the First Independent Ad Tech Provider to Earn MRC Content-Level Accreditation
Technology
GumGum, SpotX, and IRIS.TV Come Together to Support the Ad Council and COVID Collaborative’s Initiative to Boost COVID-19 Vaccine Education and Awareness Across the U.S.
Press Mentions
Advertising
Contextual: don’t call it a comeback
Advertising
Why attention metrics matter more to advertisers than ever before
Advertising
Ads could come to Netflix sooner than expected — here are 6 adtech firms it could buy or work with to build an advertising business
Advertising
GumGum appoints Harmen Tjaarda as Managing Director for four European markets
Advertising
AW360: Phil Schraeder, CEO, GumGum
Advertising
The Great Disconnect: Why Brands Should Rethink Their Advertising for a Post-Identity Age
Advertising
AiThority Interview Series with Eric Visser, President EMEA at GumGum
Advertising
MarTech Interview with Phil Schraeder, CEO at GumGum
Advertising