Ben Plomion
Former Chief Growth Officer
Contextual Advertising
Why Context + Creative is King in the Age of Attention
How to keep the attention of your target audience.
How to Capture the Attention of Your Target Audiences.
48:01
Published:
November 11, 2021
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What Will You Learn?
How to leverage rich media ads to build compelling campaigns.
How to combine excellent creative and contextual placement to drive impact for your brands.
How to enhance the online user experience through contextual advertising.
How GumGum's contextual formats increased viewability above industry standards.
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