Learn the potential ROI publishers can achieve by deploying In-Image and In-Screen advertising with GumGum. You will gain a framework to evaluate the potential impact of a GumGum partnership. This study was conducted by Forrester Consulting.
The key drivers leading publishers to pursue partnership opportunities for increased net new advertising revenue
The potential ROI enterprises can realize by deploying In-Image and In-Screen ads
How a major publisher experienced indirect and direct revenue benefits
The financial impact, benefit, flexibility and risk factors that affect the investment decision
