Advertising
Advertising
Nearly 80% of Consumers Favor Brand Transparency of Personal Data Use in Digital Advertising
Advertising
GumGum’s comprehensive advertising survey reveals contextually relevant ads are gaining ground as Japanese consumers prioritise privacy
Technology
Study: 94% of Consumers Across the US, UK, and Canada Prefer Contextual Ads Over Identity-based Ads
Advertising
Half of Consumers Say Identity-Based Ad-Targeting Promotes Offensive Stereotypes, Survey Reveals
Advertising
Australia has spoken: Contextually relevant ads are the future of privacy-friendly advertising
Advertising
GumGum and Fuse Media Partner to Strengthen Relationship with Multicultural Audiences
Corporate
The GumGum Platformâ„¢ Achieves Global SOC 2 Compliance, Setting Standards for Data Security in Ad Tech
Advertising
Your Holiday Gift-Giving Could Be at Risk: Targeted Ads Are Spoiling Surprises, GumGum Survey Finds
Press Mentions
Advertising
GumGum, SpotX, and IRIS.TV Come Together to Support the Ad Council and COVID Collaborative’s Initiative to Boost COVID-19 Vaccine Education and Awareness Across the U.S.
Technology
‘Filthy, Sexy Pasta’ Isn’t What You or Keyword Analysis Thinks It Is
Advertising
GumGum Becomes the First Independent Ad Tech Provider to Earn MRC Content-Level Accreditation
Advertising
Contextual Ad Provider GumGum Granted MRC Accreditation For Brand Safety At The Content-Level
Corporate
Beyond Pride: The fight against tech’s brogrammer culture
Corporate
As Global Ad Spend Falls, GumGum Uses Simplaex’s AI, Rivr, to Make More With Less
Advertising
Advertisers Stick With GumGum’s AI Technology
Advertising
Is contextual targeting the fashionable new way to reach audiences online?
Advertising