Corporate
Advertising
GumGum and Fuse Media Partner to Strengthen Relationship with Multicultural Audiences
Advertising
Half of Consumers Say Identity-Based Ad-Targeting Promotes Offensive Stereotypes, Survey Reveals
Advertising
Your Holiday Gift-Giving Could Be at Risk: Targeted Ads Are Spoiling Surprises, GumGum Survey Finds
Advertising
Consumers Say Holiday Ads Spark Joy, But Retargeting Threatens to Ruin Gift Surprises
Advertising
Hershey Says “Game On!” As Intrinsic In-Game Ad Campaign Doubles Industry Standard for Mobile Ad Recall and Boosts Brand Likeness
Advertising
GumGum’s Award-Winning High-Impact Ad Format, Hang Time, Launches in Germany, the Netherlands and Belgium
Advertising
GumGum’s Groundbreaking Contextual Analysis Solution for Digital Publishers Makes Official Debut
Advertising
Verity™,GumGum’s Contextual Intelligence Solution Wins Most Valuable Product by Campaign’s Tech MVP of 2021 Awards
Press Mentions
Advertising
GumGum and IRIS.TV Introduce Contextual Targeting Solution with Image Recognition for Video
Advertising
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GumGum Acquires Attention Measurement Platform Playground XYZ
Corporate
GumGum Accelerates Global Expansion by Acquiring JustPremium
Advertising
GumGum Accelerates Contextual Momentum, Hires William Merchan As Head of Verity
Advertising
Great Ads Are About Winning People’s Hearts and Minds (Not Their PII)
Advertising
Google’s user-level identifier bombshell: what we know (and don’t)
Advertising
Goldman Betting $75 Million On Dealbreaker Ads
Advertising
Gaming Is A Goldmine For Advertisers, But Only If They Put Gamers First
Technology
