Advertising
Advertising
Archer Drives Double-Digit Lift in Brand Awareness and Purchase Intent with GumGum CTV Pause Ads
Advertising
Heineken UK appoints GumGum in “joyful, nostalgic” Christmas campaign for Birra Moretti
Technology
GumGum partners with On Device to power new Attentive Lift solution
Advertising
e.l.f. Beauty Drives 3X Engagement with GumGum’s Contextual AI in “So Many Dicks” Campaign
Advertising
Consumers Say Holiday Ads Spark Joy, But Retargeting Threatens to Ruin Gift Surprises
Advertising
GumGum Survey: UK Holiday Shoppers Brace for Tight Budgets Amid Economic Uncertainty
Advertising
Holiday Shoppers Prioritize Gifts but Cut Travel First, GumGum Survey Finds
Advertising
L’Oréal Paris triples advertising attention with contextual campaign from GumGum and Wavemaker
Press Mentions
Technology
Sustainability is important to consumers: Friday’s daily brief Plus, acquisition news from Sitecore, partnership news from Acuity
Advertising
AcuityAds Gives Advertisers Contextual Data With GumGum
Advertising
12 companies best positioned to ride out Apple’s privacy changes
Technology
The Race For Unified IDs: Is Ad Tech In Danger Of Putting Its Eggs In One Basket?
Corporate
How Has Covid-19 Impacted Professionals At Work? 13 Lessons Learned
Corporate
14 Top Strategies For Brands To Get Free PR
Advertising
GumGum Lands $75 Million Investment From Goldman Sachs
Advertising
Media Briefing: How publishers are pushing podcasts to new audiences
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