Corporate
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GumGum and ShowHeroes Announce Exclusive Global Partnership Focused on U.S. Market
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SAP boosts brand awareness using GumGum’s high impact ad formats and Verity™, GumGum’s advanced contextual targeting solution
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In-Game Advertising Campaign Powered by GumGum Boosts Samsung’s Brand Perception
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New GumGum Research Finds That 75 Percent of Brands Were Exposed to Brand Safety Issues Last Year, Yet 15 Percent Haven’t Taken Any Action
Technology
GumGum Inc. Launches First-of-its-Kind Sports Marketing Solution for Brands
Advertising
Programmatic Industry Insights Flow With Wine at Cannes Lions
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New Study By GumGum Finds That 57% of Americans Are More Willing to Pay Attention to Political Ads When They Are Immersed in the Content They Are Consuming
Corporate
Contextual Ad Pioneer, GumGum, Merges Playground xyz's APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era
Press Mentions
Corporate
Empathy and Grit: Lessons I’ve Learned from Trailblazing Female HR Execs
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Emerging Applications of Contextual That Our Industry Should Be Watching
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Down with walled gardens and up with creative? 7 predictions for 2023 from GumGum
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Defining the Attention Economy: what are the metrics of success?
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Death of cookies: The people have spoken
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Could Contextual Analysis Replace the Cookie?
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Could Brand Safety Be The Achilles Heel In Netflix’s AVOD Ambitions?
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Contextual On The Upswing, With GumGum CEO Phil Schraeder
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