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GumGum and Frameplay Partner to Deliver Contextually-Relevant, Intrinsic In-Game Advertisements
Technology
GumGum Granted Two New Patents for Dynamic Overlay Ad-Insertion Within Video Streams
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GumGum Announces Industry First Contextual Partnership with Tumblr
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GumGum and Invincible Entertainment announce partnership on new CTV ad integration
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GumGum Joins Global Alliance for Responsible Media (GARM) Providing Contextual, Brand Safety and Suitability Expertise to Industry Standardization Efforts
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Xandr Will Be the First Major DSP To Offer Verity™, GumGum’s Accredited Contextual Targeting and Brand Safety Technology
Advertising
New Study by MAGNA & GumGum Reveals Brands Can Stand Out on Connected TV by Utilizing Overlay Ads to Capture Audience Attention
Corporate
GumGum Partners with the Ad Council on Support for Ukraine
Press Mentions
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Death of cookies: The people have spoken
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A Quick Read on a Few Top AI Powered Ad Tech Platforms
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GumGum secures $75M funding round as interest in contextual targeting heats up
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GumGum Raises $75 Million From Goldman Sachs
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Goldman Betting $75 Million On Dealbreaker Ads
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Contextual Ad Developer GumGum Reaps $75 Million Investment From Goldman Sachs
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Ad Tech Firm GumGum Gets $75 Million From Goldman Sachs
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Innovator Insights: GumGum CGO Ben Plomion Makes The Case For ‘Brand Suitability’ Over Brand Safety
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