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Global Holiday Shoppers Brace for Tight Budgets Amid Economic Uncertainty, GumGum Survey Finds
Corporate
Katy Loria Joins GumGum as Chief Revenue Officer
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77% of UK Shoppers Say Advertising Influences Back-to-School Purchases
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73% of U.S. Shoppers Say Advertising Drives Back-to-School Purchases
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Study: 41% of Ad Placements Miss the Mark Without Creative Alignment, According to GumGum
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Burger King® Germany delivers “bold, intuitive” storytelling in first test of GumGum Velocity format
Corporate
GumGum Appoints Marcus Startzel as New CEO
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GumGum Delivers Digital Ads as High as 90% More Efficient in Carbon Emissions Intensity Than Industry Benchmarks
Press Mentions
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Death of cookies: The people have spoken
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A Quick Read on a Few Top AI Powered Ad Tech Platforms
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GumGum secures $75M funding round as interest in contextual targeting heats up
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GumGum Raises $75 Million From Goldman Sachs
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Goldman Betting $75 Million On Dealbreaker Ads
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Contextual Ad Developer GumGum Reaps $75 Million Investment From Goldman Sachs
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Ad Tech Firm GumGum Gets $75 Million From Goldman Sachs
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Innovator Insights: GumGum CGO Ben Plomion Makes The Case For ‘Brand Suitability’ Over Brand Safety
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