Advertising
Advertising
GumGum and Frameplay Partner to Deliver Contextually-Relevant, Intrinsic In-Game Advertisements
Technology
GumGum Granted Two New Patents for Dynamic Overlay Ad-Insertion Within Video Streams
Advertising
GumGum Announces Industry First Contextual Partnership with Tumblr
Advertising
GumGum and Invincible Entertainment announce partnership on new CTV ad integration
Advertising
GumGum Joins Global Alliance for Responsible Media (GARM) Providing Contextual, Brand Safety and Suitability Expertise to Industry Standardization Efforts
Advertising
Xandr Will Be the First Major DSP To Offer Verity™, GumGum’s Accredited Contextual Targeting and Brand Safety Technology
Advertising
New Study by MAGNA & GumGum Reveals Brands Can Stand Out on Connected TV by Utilizing Overlay Ads to Capture Audience Attention
Corporate
GumGum Partners with the Ad Council on Support for Ukraine
Press Mentions
Corporate
States Push Internet Privacy Rules in Lieu of Federal Standards
Advertising
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The Crawl, Walk, Run Guide To Contextual Targeting
Advertising
‘There’s a degree of assumption’: Subway tests addressable media plans using non-addressable data
Corporate
GumGum Is Recognized For Four BuiltInLA Awards Including Best Place to Work
Advertising
‘Media responsibility is now corporate social responsibility’: Marketers reassess brand safety controls to navigate a divided America
Advertising
How Brands Can Evolve To Meet The Digital Trends Of Tomorrow
Advertising
Contextual advertising leads the way in a post-cookie reality
Advertising
Contextual On The Upswing, With GumGum CEO Phil Schraeder
Advertising