From nostalgic lounges to DJ Khaled’s dinner table, POSSIBLE 2025 was a masterclass in mindset-first advertising. Discover the top trends, boldest ideas, and cultural moments that are reshaping the future of advertising.
GumGum’s Black Employee Resource Group (ERG), Black Excellence in Tech, came together from across the United States, London, and Amsterdam for the first time ever at AfroTech. With over 25,000 attendees over the course of a few days in Austin, BET had an incredible time connecting, collaborating, and celebrating community together.
